Maslow’s pyramid

Has anyone every heard of Bill Bacharach? He sells this system for getting planning clients and although I am not promoting the system, I would like to mention one key ingredient.

He has a way of getting to the heart of the matter with clients and getting them beyond their material desires. Basically, he walks them up Maslow’s pyramid to higher and higher levels until the conclusion is in almost all cases that things are just a way of getting something more out of life. Again, I am not a huge fan of his total package but it does have elements that are special.

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